Perspectives and knowledge for ambitious people on their path to entrepreneurship.
"The Mom Test" is the practical guide for founders and entrepreneurs who want to identify genuine market needs through better customer conversations. The book shows how to obtain honest feedback and avoid common mistakes in idea validation – a must-read for anyone looking to build a successful business.
Nespresso is a prime example of premium positioning and recurring revenue. This case study explains how the company created a globally successful model using the razor-and-blade principle, lock-in, and direct sales.
Acquiring an existing business is, for many experienced executives and ambitious entrepreneurs, the preferred alternative to starting from scratch. But why are more and more people choosing to buy rather than build? Which motivations are sound – and which carry risk? In this article, we explore how the right mindset and a clear sense of purpose can set you up for lasting entrepreneurial success.
"The Startup Owner's Manual" is the practical handbook for founders, guiding you step by step through the Customer Development method and the Business Model Canvas. With over 100 diagrams and 77 checklists, the book supports you in building, validating, and scaling successful startups – a must-read for entrepreneurs aiming for lasting success.
"Franchise Bible" is the comprehensive guide for anyone looking to buy a franchise or develop their own business into a franchise system. Practical, structured, and ideal for lasting franchise success.
Practical guide to buying a business: "Buy Then Build" shows you how to acquire, evaluate and successfully grow existing companies.
"The Educated Franchisee" helps prospective franchisees evaluate franchise systems realistically and make well-informed investment decisions. A practical guide to lasting franchise success.
The latest study by the German Franchise Association offers a comprehensive insight into the dynamics, resilience, and future viability of the German franchise sector. Despite a challenging macroeconomic environment—characterized by geopolitical uncertainties, high inflation, and rising financing costs—the franchise industry in Germany remains a driving force for growth, innovation, and employment.
The definitive guide to the search fund model: learn how to find, finance, and acquire businesses with purpose – backed by real-world examples and expert knowledge.
Selecting the right target company is one of the most important and, at the same time, most demanding steps on the path to a successful business acquisition. Anyone who approaches this decision impulsively or purely on gut instinct risks not only financial losses, but also a significant investment of time and energy. The key principle is this: take sufficient time to define which businesses are genuinely worth considering for you – and why. Choosing the right industry is the first and most critical step in this process. A common mistake many buyers make is "falling in love" with an industry or business model that they find personally exciting or fascinating as a hobby – perhaps because they are music enthusiasts or have a passion for hospitality. However, an emotional connection to a subject is no guarantee of commercial success. Just because you enjoy music does not mean that a music shop represents an attractive investment. Professional buyers take a clear-headed approach to analysing market potential, the competitive landscape, and the business model – and do not allow personal preferences to cloud their judgement. Only once the industry and the fundamental business model align with your objectives, your capabilities, and the market environment does it make sense to examine individual target companies more closely. In the following, we outline what to look for, how to identify risks at an early stage, and why a structured scoring model can make all the difference.
Innovative business models don't emerge by chance – they are the result of systematic innovation. Discover how companies use the Business Model Navigator to combine successful patterns, rethink their value creation, and build lasting competitive advantages.
The Business Model Navigator offers 55 proven business model patterns and practical case studies to help companies develop innovative and successful business models. With clear step-by-step guidance, this book is an essential tool for entrepreneurs and executives seeking sustainable business success. Discover it on our website and buy it today!
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